How to Best Monitor Your Restaurant Reviews
Online reviews matter a lot, especially if you’re running a small business. Whether it’s positive or negative, what others say about an establishment can influence how potential consumers view your business. Reviews also play a crucial role when it comes to choosing restaurants. They can make the call for those deciding between two establishments that offer the similar menu and services.
How you choose to respond to reviews can spell the difference between gaining customers and losing them. This is why having an optimized restaurant review monitoring tool is crucial.
Why Restaurant Review Monitoring Is Crucial
It drives business sales.
Around 82% of consumers are less likely to visit a business once they’ve seen negative reviews. Even having a lower average star rating can significantly affect your business.
Positive reviews, on the other hand, can do wonders for your brand. About 91% of consumers are more likely to check out a business after reading positive reviews. By boosting website traffic and in-store visits, social proof can help generate an increase in your business’s revenue.
Reviews also make your brand more visible. Positive feedback, in particular, can help your business rank higher on search engines—thus, leading to better exposure.
Additionally, positive reviews serve an integral role in customer engagement. They help build customer trust and establish your business as a credible, transparent establishment.
It helps your business become better.
Reviews are a great way to gain insight into how you can improve your business. They also allow you to monitor customers’ perceptions of your products or services.
For example, if you see a trend of negative reviews on a specific aspect of your restaurant, you can then use this information to improve your menu or services.
Review Sites Worth Monitoring
With that in mind, here are some top restaurant review sites that you should monitor to find out what others are saying about your business:
Yelp
Yelp is one of the most well-known review sites around and has more than 68 million unique mobile users. It’s a great resource for anyone who’s trying to find out more about a local business.
Google My Business
Today, more individuals turn to this service to find local businesses. Google My Business can improve your brand’s visibility using local SEO. It also has the advantage of integrating your business with other platforms such as Google Search and Google Maps.
TripAdvisor
With approximately 490 million active users, TripAdvisor has a wide and international reach. Aside from being a popular review site for hotels, it also allows users to leave feedback for other establishments like restaurants.
How to Monitor Your Online Reputation
Having a streamlined platform for online feedback can help you manage restaurant reviews easier. With an online restaurant review monitoring tool, you can generate, monitor, and respond to all of your customer reviews with ease.
Reviews911 makes managing reviews worry-free. It generates emails and text messages to make it more convenient for your customers to give feedback. The platform also notifies you whenever someone leaves a review, and it enables you to quickly respond to each one.
Take better control of your business and its reputation by getting in touch with a representative from Reviews911 today.